BRAND STRATEGY • BRAND ID • CAMPAIGN STRATEGY • MEDIA PLANNING • INTEGRATED DIGITAL AND TRADITIONAL AD CAMPAIGN • CONTENT PRODUCTION • SOCIAL MEDIA MANAGEMENT • POS MATERIALS • WEBSITE DESIGN AND PRODUCTION
Getit Local
Opportunity
In the fiercely competitive food delivery app space, Getit Local emerged as a David amidst Goliaths. Initially, their focus was on local eats, but over time, they evolved into a multifaceted platform offering much more. However, the essence of their local appeal remained valuable. The opportunity was evident: to leverage their local charm and stand out in a market dominated by giants. Getit needed to find a way to attract users and provide compelling reasons for choosing them over industry leaders.
Solution
Our solution was to embrace Getit’s local charm and infuse it with a friendly feel. We focused on their key differentiators, highlighting the aspects that set them apart from the industry giants. By combining their local appeal with these differentiators, we crafted a brand identity that resonated with audiences. This approach ensured that choosing Getit was not just a choice; it was a preference.
Result
Results of collaborating with Getit Local were remarkable. Their successful rebrand blended local charm with a friendly feel, highlighting unique selling points. This transformation positioned them above industry giants, boosting awareness, engagement, and driving increased traffic to their digital channels.