September 10, 2022

Using pop culture to increase engagement

By Meghan Page

In today’s video, our Social Media Coordinator Meghan explains how adding pop culture references to your social strategy can help humanize your business. We often forget that there are real people behind the posts we see on social media, so the use of memes, movies or widely known internet “inside jokes” can help bring us back down to earth and relate to what we’re seeing. This video features our client Getit Local.


Meghan Page, Copywriter + Social Media Manager

Crafting engaging, attractive and unique material drives Meghan in her role as social media manager and copywriter. She embraces any opportunity to increase audience engagement and client retention. Prior to joining Xactly, she excelled as Social Media Manager for two successful local businesses. She quickly fell in love with content creation and her passion for the profession was born. Meghan has a Bachelor of Arts degree, majoring in Psychology, and uses this to her advantage to understand and connect with people. She brings a creative eye, and passion for learning to all her work.

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