Public relations & media strategy.

A strong reputation is built through the right messaging, the right timing and the right media. Xactly provides public relations services in Ottawa, managing media outreach, press coverage and crisis communications to keep your brand in the spotlight for the right reasons.

Telling your brand’s story with PR.

Media coverage isn’t just about getting mentioned — it’s about shaping how people see your brand. We craft press releases, media pitches and PR campaigns that secure placements in local Ottawa news, national publications and digital media outlets, reinforcing your credibility and industry authority.

Media relationships that matter.

We connect with journalists, bloggers, influencers and news outlets to ensure your message reaches the right audience. Whether you’re launching a new product, announcing a milestone or responding to industry trends, we position your business for maximum media exposure.

Crisis management & reputation control.

In today’s world, brands need to be prepared for anything. We provide crisis communication planning, reputation management and strategic messaging to help you navigate challenges, control the narrative and maintain public trust.

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